How TV works

Dr. Mercola's Comments:

Regular newsletter readers know that I am no fan of television, but I am obviously in the minority here in the United States. The average American watches nearly FIVE HOURS of TV a day. This is more than the amount of time I spend in front of a TV in a month, and more than 90 percent of my TV time is spent watching health videos I need to review. Imagine what you could do if you cut out TV and suddenly had five extra hours in your day to do something productive, good for yourself (exercise!), creative... or maybe simply to relax! Beyond the time it takes up, though, is the very real impact it has on your brain. As the video alludes, TV is one of the most powerful brainwashing devices there is. Every year between the food industry and drug companies well over $50 billion is spent on marketing messages to U.S. consumers to influence their food and medication choices. The majority (75 percent) of commercial network television time is paid for by the 100 largest corporations in North America. Some of these companies even have budgets in the billions, and not surprisingly these budgets have the power to influence TV producers to create television that suits their agendas. And, frequently, these agendas are not aligned with your best interests. If you do choose to watch TV, even the network news, you must constantly ask yourself who is trying to “sell” you something. But be warned, these corporations are spending large amounts of money to seduce you, so even the most conscious person may not be immune to the messages. TV itself is not intrinsically evil, and there clearly are many great shows out there, but the KEY is to NEVER watch the commercials. So if you have a TiVO or only watch DVDs you will radically reduce the media’s influence over you. I have been doing this for the last 15 years, and it is one of the reasons why I have been able to get so much done. I simply do not waste time in front of the TV. As I said earlier, I probably watch less than five hours of non-commercial TV or DVDs per MONTH; typically an hour once a week provides enough passive entertainment for me. Source